Optimizing Your Etsy Titles for SEO Success

Author: Windy Pierre 26 Aprile 2023

The biggest SEO mistake Etsy sellers make is that they use their titles to describe the item itself and not its purpose.

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Sellers need to describe the solution or utility of the item in their SEO rather than just the specifics of the item.

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Customers search for solutions, not specific parameters of a product.

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The first word of the title is the most valuable SEO real estate.

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Using long tail keywords in the title can increase the number of search results in a listing can show up.

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Duplicate listings can have different long-tail keywords in their titles to capture even more search results.

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Breaks and commas in the title can reduce the potential search results a listing could show up in.

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Use all available character space in your titles: Many Etsy sellers make the mistake of creating short and vague titles for their listings.

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Focus on your product's, benefits: Instead of just listing the features of your product, focus on the benefits it provides to the customer.

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Swipe up to read More: Stories

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